Wear your brand. Loud.

One-of-one wearable branded art designed around you—not just your logo. Hand‑painted or crystal‑covered. Built to be worn, filmed, and remembered.

One of one • Social-content gold • NFC “making-of” included

Raised $31,000 for The Bridge

Serving Agencies across the US & EU

NFC + Making-Of Included

Hey there!

I have a question for you


Why wear somebody else’s brand when you could be rocking your own?
And then, on top of that, pay for ads to get noticed?


That’s just insane. Right?

I get it. You’re not trying to be a billboard covered in cheap swag.
Because let’s be honest… most “branded gear” looks like an afterthought.
Logo slapped on. Zero style. Nothing you’d actually wear outside the office.

That’s where Something Elz comes in.

We don’t make merch.

We make wearable branded art that sparks conversations, and put your brand front and center.

without you having to say a word.

1. Brief me

Share your brand kit, themes, and personality

2. Design & create

Hand‑painted (or crystals) + NFC “making‑of” page.

3. Unbox & flex

We ship to you. You wear it. We amplify your content.

Choose your style

Pair to Wear

Daily flex. Clear‑coated, wearable art.

Possible materials & techniques used in your design:

  • Paintbrush & airbrush

  • Tattoo machine

  • Swarovski crystals (for accents)

  • neon & metallic paints

  • Choose your finisher: flat, matte, satin, high gloss

Glamkicks

Layered techniques, more hand time. Your brand as art.

Possible materials & techniques used in your design:

  • Same as pairs to wear, but more extensive and combined

  • Real gold leaves

  • Color changing paint (uv-light)

  • Extra fabrics or led-light

  • Special effects by using different gloss coatings

Surprise pair to wear for high school volleyball coach

1. Digital design

2. The making-of

3. On the court

Birthday glamkicks for Matt Plapp

Special features

  • More than 10.000 Swarovksi crystals set by hand.

  • Under UV-light color-changing paint.

  • Topped with transparent Swarovski crystals, also neon orange and silver crystals used.

  • Logo and initials set in crystals on toebox and heels.

Pricing & Slots

Your Branded Wearable Art

  • Personal communication and updates during whole creation process

  • Limited monthly slots. Reserve your month with a refundable deposit.

  • Deposit policy:
    Deposits are fully refundable until your reserved month starts. After that, the deposit is locked and applied to your total. Custom work begins only after kickoff.

  • Pair to wear: From $900–$1,250 (depending on complexity and materials)

  • Glamkicks: From $1,499-$2,500+ (depending on complexity and materials)

Each pair includes NFC/QR + making-of page

Recent work

HighLevel Summit 2024

More examples

Who it's for / not for

For founders, speakers, and agencies who care about feeling over logo-slapping, want film worthy moments, and like bold, custom work.


Not for merch collectors, last-minute rush with full control, or anyone who wants our art style without letting us create.

Questions You Might Have

Timeline & batching

Reserve a slot (Personal) or choose a package (Client Love Machine) to get on the calendar. You get updates during the process of creation. For personal pairs expect a turnaround of 2 to 3 weeks from when we start to the day your shoes arrive on your doorstep. For the Client Love Machine, you get your gifts every month.

Revisions

For your personal shoes we discuss beforehand the design. After you approve the design you get updates (pictures and video). It's possible to make changes, but limited. When paint is on the shoes, we cannot make big changes anymore. But rest assured we will discuss what's possible and do our best.
For client gifts the production is more streamlined. We give updates and when you see something you don't like, please let us know. Most of our clients trust the artist ;-)

Shipping & delivery

Gifts are shipped to you; you deliver and film the moment. All prices include shipping to one address (exceptions may apply).

Wearability

Singles are display pieces. Pairs are built to be worn. Every pair is finished with a protective coating and water-resistant spray. Take care of them and they will last like factory shoes. (We advise not to play soccer with them)

Usage rights

You can film and repost. We may feature work unless you opt out.

Deposits (Personal Branding)

Deposits are fully refundable until your reserved month starts. After that, the deposit is locked and applied to your total.

Can the custom product be returned/exchanged

Given the bespoke nature of our creations, we are unable to accommodate returns or exchanges unless there is a defect. Rest assured, we are committed to resolving any concerns you might have with your custom piece.

Do you ship internationally?

Something Elz delivers worldwide! This means that you can place an order anywhere in the world and your shoes will be delivered to your doorstep!